Frequently asked questions
SEO basics
What does an SEO agency actually do?
An SEO agency audits and fixes your website's technical health, researches what your customers search for, maps those searches to the right pages, improves and creates content, builds authority through links and mentions, and reports on results. Flags Digital also optimises the same pages for Google AI Overviews and AI assistants.
What are the three main types of SEO?
Technical SEO (how well search engines can crawl and index your site), on-page SEO (the content and structure of each page) and off-page SEO (the authority your brand earns from other sites, mentions and reviews). Local and international SEO apply all three to specific places and languages.
Is SEO dead because of AI?
No. AI Overviews and assistants draw on pages search engines already rank and trust. What is changing is that informational clicks are falling, so SEO has to focus on high-intent queries and on being cited inside AI answers.
What is local SEO and does my business need it?
Local SEO helps you appear in Google Maps and “near me” searches through your Google Business Profile, reviews, local citations and location pages. Any business that serves customers in specific cities, such as clinics, schools, showrooms, real estate projects or service companies, needs it.
Cost and timelines
How much does SEO cost per month in India?
A 2026 GoodFirms survey of more than 300 agencies found South Asian SEO retainers typically range from about US$500 to US$2,000 or more a month, with most agencies worldwide charging US$1,500–5,000. Cost depends on site size, competition, the number of cities or countries and content volume. Flags Digital quotes a fixed monthly scope after a free audit.
How long does SEO take to show results?
Technical fixes can lift visibility within weeks, but meaningful ranking and lead growth usually takes four to six months, depending on competition, site history and the content and authority work needed.
Why is cheap SEO risky?
Very low-cost packages usually rely on bulk links, templated content or automated reports. These can trigger Google spam penalties and do nothing for AI visibility. Ask exactly what will be done each month and how success will be measured.
Do you guarantee first-page rankings?
No. Google warns against anyone who guarantees rankings. We commit to a transparent plan, agreed KPIs and monthly reporting on rankings, enquiries and AI citations.
Choosing an SEO company
How do I choose the best SEO company in India?
Ask for a technical audit before you sign, examples of results in your sector, how they handle AI Overviews and AI assistants, who will actually work on your account, and how they report on enquiries rather than just rankings. Avoid anyone who guarantees positions or sells links by the hundred.
What questions should I ask an SEO agency before hiring?
What will you fix in the first 30 days? How will you measure success? Who is my day-to-day contact? How do you earn links? How do you optimise for AI Overviews and ChatGPT? Can I see a sample monthly report? Is there a minimum term?
Is Flags a good SEO company in Noida and Delhi NCR?
Flags Communications has built brands for more than 20 years from its Noida headquarters, and Flags Digital delivers SEO for clients across India and internationally. Request the free audit to see our approach applied to your site before deciding.
Working with Flags
Will SEO help us appear in Google AI Overviews?
It is a prerequisite. AI Overviews draw on pages Google can crawl and trust. We add answer-ready formatting, schema and citable evidence so the same pages qualify for AI Overviews and answer engines.
Do you write the content or do we?
Either works. Our writers can produce the content, or we can brief your subject-matter experts and edit for search and answer-readiness. Expert input almost always improves results.
Can you do SEO for multiple cities or countries?
Yes. We build city and country landing pages, set up hreflang for multilingual sites and localise content and entity facts for each market.
Will SEO help our Google Ads?
Often, yes. Seer Interactive found brands cited in AI Overviews earned 91% more paid clicks on the same queries than uncited brands.