Paid Campaigns

Paid Campaigns

Google Ads
  • Display Ads
  • Search Ads
  • Video Ads
  • App Installation Ads
  • Shopping Ads
  • Remarketing Ads
  • Lead Generation
Social Media Ads
  • Facebook Ads
  • Instagram Ads
  • Twitter Ads
  • Linkedin Ads
  • Snapchat ads
  • WhatsApp Business Ads
  • Lead Generation
Third Party Ads
  • Hotstar Ads
  • Taboola Ads
  • Colombia Ads


What are paid campaigns?

Paid campaigns provide various options to reach out to existing and new customers and to transform leads into successful conversions. The paid campaign is the kind of advertisement wherein the owners of the brands pay the owner of the ad space in exchange for utilizing that space. For example brand owners pay social media platforms such as Facebook, Instagram etc to utilize their ad space. Paid campaigns help an organization to achieve financial growth and to increase its target audiences.

How do we do paid campaigns?

  • We first analyze the purpose and objective to do a paid campaign.
  • Then we find out about our target audience
  • We also carefully select the platform through which we need to reach out to our customers.
  • Our campaigns are tailor-made to fit the goals and needs of our clients.

Frequently Asked Questions

What is PPC means?


A digital advertisement framework for directing traffic to webpages through a clickable advertisement can be a simple meaning of PPC. An advertiser has to pay a publisher fee for each time their advertisement is clicked by a potential customer.

Almost all social media networks have adopted this advertisement model as their primary source for revenue generation. Quality and bidding value are couple of the most important variables which affects the PPC More ...

What is pay per click and how does it work?


Pay per click is a term used to describe the method an advertiser pays the publisher for each time their ad gets a click from a potential customer. Clicks are excellent indicators of how many people interacted with the promotional material of your company. It showcases an investment of attention and consideration from a potential customer. read More ...

What are the types of PPC?


Types of PPC can be classified into two main frameworks:

1) Bid-based PPC- publisher hosts an auction for bidders to compete with each other after the advertisers have signed a contract.

2) Flat-rate PPC- publisher agrees to provide advertisement space for a fixed rate. The fixed rate is paid only when the ad is clicked. read More ...

What is Social Media PPC?


Any type of advertisement posted on space found in social media networks can be called as social media PPC.

Differentiating social media PPC from traditional PPC can be attributed to the reason of display orientation found in their services.

Context matters and finding the right crowd is easy with social media More ...


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